WHO

Detroit Pistons - Corporate Partnerships & Marketing

WHAT

As a graphic designer within the Corporate Partnerships department, my role was to understand and meet both the Pistons and partner’s brand objectives visually.

HOW

Each partner is different and requires strategic thinking in order to effectively amplify two brand messages.

WHY

Ultimately the purpose of designing for partnerships is to represent the Detroits Pistons' and partner’s brands well through compelling graphics. That could be serving the Detroit community, creating exciting memories for fans at games, or simply driving affinity for both organizations – the possibilities are endless.